A Summary of The Little Book on Valuation

A Summary of The Little Book on Valuation

Explore the secrets to accurate business valuation with our comprehensive summary of The Little Book on Valuation.

As the famous American entrepreneur, Mark Cuban once said, “The best way to predict the future is to create it.” This idea is at the heart of business valuation, a concept crucial to entrepreneurs, investors, and business leaders worldwide. In our quest to shed light on this crucial concept, today we’re examining Aswath Damodaran’s “The Little Book on Valuation,” a comprehensive guide to valuing stocks, businesses, and investments. Our summary not only condenses the core principles of Damodaran’s teachings but also illuminates how these insights apply to real-world scenarios.

“The Little Book on Valuation” is widely recognized as a vital read for anyone seeking to understand the complexities of business valuation. Written by Aswath Damodaran, a professor of Finance at the Stern School of Business at New York University, the book elucidates the various methods used to value businesses, from startups to multinational corporations. Damodaran’s expertise in the field offers readers a detailed yet accessible guide to valuation, complete with practical examples and advice.

In this blog post, we delve into the significant elements of this book. We’ll go through 18 key ideas, each providing a nuanced understanding of how to value a business or investment. Each concept will be accompanied by an illustrative example, offering practical insights that you can use in your investment journey. From intrinsic valuation to relative valuation and everything in between, we’ve got you covered.

Investors and business leaders worldwide have benefited from “The Little Book on Valuation,” and our goal with this summary is to make these insights accessible to all. Whether you’re a budding entrepreneur or an experienced investor, understanding the principles of valuation will empower you to make informed decisions about your business or investments. We hope our summary sparks your curiosity and encourages you to further explore the realm of business valuation.

By grasping the intricacies of business valuation, you’ll be better equipped to evaluate potential investments, negotiate business deals, or even consider a company’s value as part of your exit strategy. With this in-depth exploration of “The Little Book on Valuation,” we invite you to step into the world of intelligent investing.


  1. Intrinsic Valuation: Intrinsic valuation is about determining a company’s inherent worth based on its cash flows, growth potential, and risk. For example, a firm with consistent cash flows and low risk would have a higher intrinsic value.
  2. Discounted Cash Flow Valuation: This method involves estimating the future cash flows of an entity and then discounting them to the present value. For instance, a real estate investment that will yield $1 million annually over ten years, discounted at an annual rate of 10%, would be valued at about $6.14 million.
  3. Relative Valuation: This is a comparative approach to value businesses. A company is valued based on how similar firms in the industry are valued. An auto company, for instance, could be valued based on the average price-to-earnings ratio of the auto industry.
  4. Enterprise Value: This is the total value of a company, including debt and equity, minus cash and cash equivalents. A company with substantial debt might still have a high enterprise value if its earning potential is high.
  5. Price Earnings (P/E) Ratio: P/E ratio is a significant determinant of a company’s value. A company with a higher P/E ratio than its peers may be considered overvalued unless it has substantial growth prospects to justify the high ratio.
  6. Earnings per Share (EPS): This ratio measures a company’s profitability on a per-share basis. For instance, a company with higher EPS is generally seen as more profitable, making it more valuable.
  7. Price to Book (P/B) Ratio: This ratio compares a company’s market value to its book value. A high P/B ratio could mean that the market perceives the company’s assets to be undervalued.
  8. Return on Equity (ROE): ROE measures a company’s profitability by revealing how much profit a company generates with the money shareholders have invested. Higher ROE values typically imply a more valuable company.
  9. Free Cash Flow to the Firm (FCFF): FCFF represents the cash available to the firm’s suppliers of capital after all operating expenses, interest, and principal payments have been paid. Companies with higher FCFF are typically more valuable.
  10. Cost of Capital: This refers to the opportunity cost of making a specific investment. A company with a lower cost of capital is typically more valuable because it signifies lower risk.
  11. Cash Return on Invested Capital (CROIC): This measures the cash profits generated for every dollar invested in the business. Companies with high CROIC are generally considered more valuable.
  12. Dividend Discount Model (DDM): This model values a company based on its future dividend payouts. Firms with high, steady dividends would have higher valuations using this model.
  13. Capital Asset Pricing Model (CAPM): This model calculates the required return on an investment given its systematic risk. The higher the return requirement, the lower the valuation.
  14. Debt to Equity Ratio (D/E): This measures a company’s financial leverage. Companies with lower D/E ratios are usually considered less risky and thus more valuable.
  15. Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA): EBITDA is often used as a proxy for a firm’s cash flow. Companies with higher EBITDA are typically valued more.
  16. Terminal Value: This refers to the present value of all future cash flows a company is expected to generate beyond a forecast period. Companies with higher terminal values are generally more valuable.
  17. WACC (Weighted Average Cost of Capital): This is the average rate that a company is expected to pay to finance its assets. A lower WACC indicates a higher firm value.
  18. Gordon Growth Model: This model values a company based on its future dividends that grow at a constant rate. The higher the dividend growth rate, the higher the valuation.

Understanding the principles of valuation is akin to possessing the proverbial ‘golden key’ that unlocks wealth creation. The nuances and complexities that surround business valuation, as outlined in Damodaran’s “The Little Book on Valuation,” offer a comprehensive guide for any investor seeking to make informed decisions. By dissecting and understanding these 18 key concepts, one can move with more certainty in the unpredictable world of investment and entrepreneurship.

In essence, “The Little Book on Valuation” equips readers with the tools required to assess the value of a business, be it a promising start-up, a solidly established firm, or a globally recognized corporation. This insight is crucial, regardless of whether you’re considering a potential investment, negotiating a business deal, or pondering your company’s value as part of an exit strategy.

It’s important to note, however, that the act of valuation is as much an art as it is a science. While the book offers essential technical knowledge, the application of these principles requires a keen understanding of the market dynamics, instinct, and experience. It’s a blend of analytics and intuition that shapes the most successful investors and business leaders.

In conclusion, we hope that our in-depth summary and review of “The Little Book on Valuation” brings clarity to your investment journey. Remember, the world of investing is as vast as it is varied, and the key to successful investing lies in understanding the value of a business. Now, with these powerful insights at your fingertips, you’re well on your way to becoming an informed investor. So, take that leap, dive into the world of valuation, and create your financial future!

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